Why We Love Repetition in Music

Repeated sounds work magic in our brains.

People seem to misattribute their increased perceptual fluency – their improved ability to process the triangle or the picture or the melody – not to the prior experience, but to some quality of the object itself. Instead of thinking: ‘I’ve seen that triangle before, that’s why I know it,’ they seem to think: ‘Gee, I like that triangle. It makes me feel clever.’

A fascinating read, though I’d love it to explain why earworms can be so annoying.


  1. 2014
  2. 2015